Privacy policy
Last Updated: 2/24/26
This Privacy Policy describes how Llama Naturals, Inc., a Delaware corporation (“Llama Naturals,” “Company,” “we,” “us,” or “our”), collects, uses, discloses, retains, and protects personal information when you visit www.llamanaturals.com (the “Site”), purchase products, enroll in subscriptions, participate in SMS or email marketing, or otherwise interact with our Services (collectively, the “Services”).
By accessing or using the Services, you acknowledge that you have read and understand this Privacy Policy.
1. CATEGORIES OF PERSONAL INFORMATION WE COLLECT
We may collect the following categories of personal information, as defined under applicable U.S. state privacy laws:
A. Identifiers
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Name
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Email address
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Phone number
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Shipping address
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Billing address
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IP address
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Account username
B. Commercial Information
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Order history
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Purchase records
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Subscription status
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Payment method information (processed by third parties)
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Refund history
C. Internet / Electronic Activity
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Browsing behavior
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Clickstream data
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Device identifiers
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Referring URLs
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Interaction with advertisements
D. Geolocation Data
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Approximate location derived from IP address
E. Inferences
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Product preferences
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Purchasing patterns
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Marketing engagement patterns
F. SMS & Communications Data
If you enroll in our SMS program:
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Phone number
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Consent status
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Message delivery confirmations
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Click data
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Carrier information (where available)
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Opt-in / opt-out records
We retain SMS consent records as required by federal and state telemarketing laws.
2. SOURCES OF INFORMATION
We collect information:
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Directly from you
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Automatically through cookies and tracking technologies
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From service providers
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From advertising platforms
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From fraud prevention providers
3. HOW WE USE PERSONAL INFORMATION
We use personal information for the following business and commercial purposes:
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Order fulfillment
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Subscription management
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Payment processing
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Fraud detection and prevention
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Chargeback mitigation
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Customer support
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Marketing communications
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Behavioral advertising
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Analytics and business intelligence
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Legal compliance
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Enforcement of Terms of Service
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Protection of rights and property
We may combine information collected across contexts to improve and secure our Services.
4. COOKIES & TRACKING TECHNOLOGIES
We use:
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Cookies
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Pixels
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Web beacons
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Local storage
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SDKs
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Analytics tools
These technologies allow us and third parties to:
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Recognize your device
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Measure advertising effectiveness
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Deliver targeted advertising
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Prevent fraud
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Improve site performance
You may adjust browser settings to refuse cookies. Doing so may limit functionality.
5. SHARING AND DISCLOSURE OF PERSONAL INFORMATION
We may disclose personal information to:
A. Service Providers
Including but not limited to:
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Shopify (ecommerce platform)
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Payment processors
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Fulfillment providers
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Klaviyo (email and SMS marketing)
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Analytics providers
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Fraud detection services
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Professional advisors
These parties process data pursuant to contractual obligations.
B. Advertising & Marketing Partners
We may share identifiers and browsing information for cross-context behavioral advertising.
Some jurisdictions may define this as “sharing” or “selling” under applicable privacy laws.
We do not knowingly sell personal information for monetary consideration.
C. Corporate Transactions
In connection with:
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Merger
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Acquisition
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Asset sale
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Financing
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Bankruptcy
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Corporate restructuring
Personal information may be transferred as a business asset.
D. Legal Compliance
We may disclose personal information to:
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Comply with law
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Respond to subpoenas
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Protect against fraud
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Enforce legal rights
6. SMS / MOBILE MESSAGING PRIVACY
If you opt in to receive SMS messages:
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Your phone number is collected and stored.
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Consent records are maintained.
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Message engagement data may be analyzed.
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We may use third-party platforms (including Klaviyo).
Consent to receive SMS marketing is not a condition of purchase.
You may opt out by replying STOP.
Participation in SMS messaging is governed by our Mobile Messaging Terms & Conditions.
7. U.S. STATE PRIVACY RIGHTS
Residents of certain U.S. states (including California, Colorado, Virginia, Connecticut, Utah, and others as applicable) may have the right to:
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Know what personal information we collect
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Access personal information
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Request deletion
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Request correction
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Opt out of targeted advertising
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Opt out of “sharing” for cross-context behavioral advertising
To exercise your rights, contact:
support@llamanaturals.com
We may verify your identity before fulfilling requests.
We may deny requests where permitted by law.
We do not discriminate against consumers who exercise privacy rights.
8. CALIFORNIA SPECIFIC DISCLOSURES (CPRA)
Under California law:
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We may collect categories listed in Section 1.
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We may retain personal information as reasonably necessary for disclosed purposes.
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We may “share” information for targeted advertising.
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We do not knowingly collect sensitive personal information beyond what is necessary for order fulfillment.
If required, you may request:
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Disclosure of specific pieces of personal information collected.
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Disclosure of categories of third parties with whom information is shared.
9. EUROPEAN UNION / UNITED KINGDOM RIGHTS
If you are located in the EEA or UK, you may have rights to:
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Access
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Rectification
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Erasure
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Restriction
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Objection
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Data portability
We process information on the basis of:
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Contractual necessity
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Legitimate interests
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Legal obligations
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Consent (where applicable)
Data may be transferred outside the EEA/UK, including to the United States.
By using our Services, you acknowledge such transfer.
10. DATA RETENTION
We retain personal information:
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For order fulfillment and accounting
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For warranty and refund administration
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For fraud prevention
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For litigation defense
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As required by tax and legal obligations
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For SMS/TCPA compliance records
Retention periods may vary by category and legal requirement.
11. DATA SECURITY
We implement commercially reasonable administrative, technical, and physical safeguards.
However:
No transmission over the internet is completely secure.
You assume the risk of transmission.
12. CHILDREN’S PRIVACY
The Services are not directed to children under 13.
We do not knowingly collect personal information from children under 13.
13. AUTOMATED DECISION-MAKING
We may use automated systems for:
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Fraud detection
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Marketing optimization
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Personalization
These systems assist but do not independently make legally binding decisions without human oversight.
14. DO NOT TRACK
We do not respond to browser-based Do Not Track signals.
15. INTERNATIONAL USERS
By accessing the Services from outside the United States, you acknowledge that your information may be processed in the United States and other jurisdictions where data protection laws may differ.
16. CHANGES TO THIS POLICY
We may update this Privacy Policy at any time.
The “Last Updated” date controls.
Continued use of the Services constitutes acceptance of changes.
17. CONTACT INFORMATION
Llama Naturals, Inc.
Attn: Privacy Compliance Officer
5324 East Ave
Countryside IL 60525
United States
Email: support@llamanaturals.com